Why facebook larry dunphy Is The New COO

Larry Dunphy was recently appointed as the new Chief Operating Officer for Facebook.Dunphy is a well-known figure in Silicon Valley, having previously held positions with Apple, Google and Yahoo! In this role, he will be responsible for all aspects of Facebook’s day-to-day operations, including marketing, engineering, product development and financial planning.  But given his experience in leading companies both large and small, he is well-suited for this new role. In this article, we explore some of the reasons why Facebook hired Larry Dunphy as their new COO, and what his role will be at Facebook.

Larry Dunphy’s Background

Dunphy started his career at Pepsi in 1986 and held various positions, including marketer and brand manager. He then moved to Coca-Cola in 2001 where he was the president of Coca-Cola Refreshments Americas.
Dunphy was promoted to senior vice president of marketing for the company in 2007. In this role, he led marketing for Coca-Cola’s entire beverage portfolio including Fanta, Sprite, Powerade and Minute Maid.

Dunphy was named the new Chief Operating Officer for Facebook on July 29th, 2013, replacing Sheryl Sandberg. Dunphy joined Facebook from PepsiCo, where he had been Senior Vice President of Marketing since 2007. At PepsiCo Dunphy led marketing for all Coca-Cola’s beverage portfolio including Fanta, Sprite, Powerade and Minute Maid. Prior to PepsiCo Dunphy spent 25 years with Pepsi where he started as a marketer and held various positions including brand manager and marketer

The Role of COO at Facebook

Facebook COO Larry Dunphy’s Key Responsibilities

Larry Dunphy is the new Chief Operating Officer at Facebook. Dunphy was previously Vice President of Global Operations at PepsiCo, where he led global operations and served on the company’s executive committee. Prior to that, he held various senior management positions at Apple Inc., including Vice President of Worldwide Operations and Vice President of Retail Stores.

Dunphy is a seasoned executive with a deep understanding of consumer behavior, logistics, and marketing. His experience in leading large organizations will be invaluable as Facebook strives to grow its global footprint while maintaining its commitment to user privacy and security.

Here are some of the key responsibilities that Dunpy will be responsible for:

1) Managing the day-to-day operations of the company’s global operations, which include overseeing marketing, advertising, infrastructure, support services, and sales teams across 130 countries.
2) Supervising Facebook’s growth strategy, which includes developing new products and services as well as increasing Facebook’s reach across social media, mobile devices, and emerging markets.
3) Managing all aspects of finance and accounting for Facebook, including overseeing the company’s spending on R&D and acquisitions.
4) Leading strategic partnerships

Dunphy’s Strategies for Improving Facebook

Facebook COO Larry Dunphy has been with the company since 2007 and has been instrumental in turning Facebook into one of the world’s leading social networks. Dunphy has a lot to teach business leaders about how to improve their Facebook presence and grow their businesses.

Dunphy’s biggest strategy for improving Facebook is to be personal. “I think people like to connect with people who are like them,” Dunphy said during an interview with Forbes. “If you’re not personal, it doesn’t matter how big your company is or what your product is.” Dunphy also recommends being interactive on Facebook, commenting on posts and connecting with your customers and followers.

Dunphy also stresses the importance of being consistent with your brand on Facebook. “You want people to understand the DNA of your company and how you work,” he said. “That doesn’t happen overnight, but it’s something that you have to constantly work on.”

Dunphy’s strategies for improving Facebook can help small businesses take advantage of the platform while larger companies can learn from his approach to create a stronger relationship with their customers.


Larry Dunphy has taken on a new role as Facebook’s new Chief Operating Officer. As COO, Dunphy will oversee all of the company’s operations including marketing, product development, global affairs and finance while reporting directly to CEO Mark Zuckerberg. Dunphy most recently served as Vice President of Global Affairs and Policy where he was responsible for building out Facebook’s public policy team and lobbying efforts in Washington D.C.

Leave a Reply

Your email address will not be published. Required fields are marked *